About Us - SHH Holdings
About Us - SHH Holdings
15703
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Our past CEO, Goh Theng Kok (2nd from Right) with customers from Burma. 1950s.
Our past CEO, Goh Theng Kok (2nd from Right) with customers from Burma. 1950s.

In its heyday,

Soon Hin Huat (SHH) was the largest coconut trader in Northern Malaysia, exporting coconuts to as far as Burma.

 

By the 1980s, SHH exited from the coconut business and started diversifying into the property sector.

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Today,

SHH Holdings is involved in Property Development, Investment Holding, and Property Management.

 

We are committed to forging long-lasting, positive relationships with our partners, and driven to achieve lasting value for the people who live, work or invest in our developments.

SHH Holdings Signage

“Soon Hin Huat is derived from the Chinese letters 順興發”

We embrace the core values of conservative entrepreneurship, long-term vision and integrity to advance our achievements. Each successive generation is committed to passing on a legacy even more luminous and promising than the one that was placed in their trust.

SHH Holdings Signage

Our Achievements

As an ambitious local, family-owned entity, we collaborate with different talented parties and partners to propose and execute top-notch property projects.

Property Development

Our professional property management team helps with managing property contracts, leases and also the coordination and planning procedures for properties development.

Property Management

As an Investment Holding Company (IHC) in Malaysia, we have a hand in multiple prime locations throughout Penang that serve as profitable long term investments.

Investment Holdings